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Rank on Google & AI search 10x faster with SEO + GEO.

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Pricing
Paid
Released
2016

About Frase

Frase.io (Frase) is a leading SEO and GEO (Generative Engine Optimization) platform that helps content teams rank in search results and get cited by AI platforms like ChatGPT and Perplexity. It automates competitor research by scraping the top-performing pages for any given keyword and generating comprehensive content briefs. Frase’s 'AI Article Writer' can produce full drafts from these briefs, while the 'SEO Editor' provides a real-time score to help you optimize against competitors. Uniquely, Frase focuses on both traditional SEO and modern AI visibility, offering tools to measure 'GEO Scores'—Authority, Readability, and Structure—to ensure content is cited by LLMs.

Key Features

  • SERP Analysis & Competitor Research
  • AI Content Brief Generation
  • Real-time SEO Score & Keyword Tracker
  • GEO Score Checker (Optimization for AI search)
  • AI Tracking for citations (ChatGPT, Perplexity)
  • WordPress & Google Docs Integration
  • 40+ AI Writing Templates

Pros and Cons

Pros

  • Industry-leading competitor analysis and briefing
  • Unique focus on ranking in AI-driven search results
  • Excellent integration with existing writing workflows

Cons

  • No permanent free plan; trial is paid
  • Limited content projects on the basic 'Starter' plan

Pricing

Starter plan at $38/mo (billed annually); Pro at $98/mo; Scale at $195/mo. 5-day trial for $1.

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Frequently Asked Questions

Frase's GEO Score analyzes your content's Authority, Readability, and Structure, which are key factors for AI models when selecting content to cite. By optimizing for a high GEO Score, you're essentially making your content more easily digestible and trustworthy for these AI platforms, increasing your chances of being cited as a source.

While the Starter plan doesn't explicitly state a maximum number of content briefs, it's important to note the limitations on content projects. The Starter plan is ideal for fewer content projects, so if you consistently need to generate more than a few briefs per month, upgrading to the Pro plan will provide greater flexibility and prevent you from hitting usage limits.

Start by entering your target keyword and letting Frase analyze the top-ranking pages. Then, carefully review the 'Topics' and 'Questions' sections within Frase's SERP analysis. This will reveal what your competitors are covering and, more importantly, what they *aren't*, allowing you to create content that fills those gaps and attract more organic traffic.

Frase offers integrations to improve your content creation workflow. While specific integration details aren't fully outlined in the provided description, Frase is built to integrate well with existing writing workflows. This suggests a smooth transition from Frase's research and writing tools to platforms like Google Docs or WordPress, likely through copy-pasting or other similar methods.

The $1 trial gives you access to Frase's core features, including the AI Article Writer, SERP analysis, and SEO Editor, allowing you to test their capabilities. If you cancel before the 5-day trial ends, you will not be charged the full monthly subscription fee, but you will lose access to the Frase platform and its features immediately.

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